Your Guide to 2027 USPS Promotions & Incentives
The 2027 USPS® promotions provide marketers and mailers with the opportunity to use your envelope or mailpiece to increase engagement with customers. Promotions range from using dynamic color and new print techniques to integrating mobile technology. Stay tuned to this page for the latest announcements from the USPS®.
The USPS® has released the 2027 calendar for next year’s promotions found here. We will continue to update this site as the USPS® releases more information, including the individual guidebooks for each promotion.
The information you find here is informational, and not meant to represent mailpieces approved by the USPS®. Exact specifications may be found here. You must contact the USPS® for approval and exact program specifications.
2027 Downloadable Guides
Stay tuned for soon-to-come 2027 resources and downloadable guides. In the meantime, please reference Postal Pro for the latest updates as they roll out.
2027 Promotions
2027 updates are added to the below promotion pages as they become available from Postal Pro.
Integrated Technology Promotion
Registration: Nov. 15, 2026 – Dec. 31, 2027
Promotion Period: 6 consecutive months during CY2027
Tactile, Sensory and Interactive Promotion
Registration: Oct. 15, 2026 – Jun. 30, 2027
Promotion Period: Jan. 1, 2027 – Jun. 30, 2027
NEW: Impact Messaging
USPS® TO RELEASE INFORMATION SOON
NEW: Direct Mail Discovery
USPS® TO RELEASE INFORMATION SOON
First-Class Mail®
Advertising Promotion
Registration: Feb. 15, 2027 – Dec. 31, 2027
Promotion Period: Apr. 1, 2027 – Dec. 31, 2027
Add-Ons
Available all year long.
Additional Information and Contact Information
Your Tension Associate is available to provide additional information about creating an envelope that will be eligible for these incentives. Additional program requirements and documents can also be found at the USPS website:
- Postal Pro: postalpro.usps.com/promotions
- Program Registration: gateway.usps.com
You may also get additional information from PostalOne! by email or phone at: MSSC@USPS.gov or 1-877-672-0007.
