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2025 USPS® Promotions and Incentives

The 2025 USPS® promotions provide marketers and mailers with the opportunity to use your envelope or mailpiece to increase engagement with customers. Promotions range from using dynamic color and new print techniques to integrating mobile technology. Stay tuned to this page for the latest announcements from the USPS.

Preview of 2026 Promotions

2026 calendar
Source: Postal Pro

The USPS has released the 2026 calendar for next year’s promotions found here. We will continue to update this site as more information is released, including the individual guidebooks for each promotion.

The information you find here is informational, and not meant to represent mailpieces approved by the USPS. Exact specifications may be found here. You must contact the USPS for approval and exact program specifications.

Integrated Technology Promotion

Tactile, Sensory and Interactive Promotion

Continuous Contact Promotion

Reply Mail IMbA™

First-Class Mail®
Advertising Promotion

Add-Ons*

*Reply Mail IMbA™ not eligible.

Additional Information and Contact Information

Your Tension Associate is available to provide additional information about creating an envelope that will be eligible for these incentives. Additional program requirements and documents can also be found at the USPS website:

You may also get additional information from PostalOne! by email or phone at: MSSC@USPS.gov or 1-877-672-0007.